Archive for February, 2007

“Always On” Economy More Benefit than Drawback

Tuesday, February 13th, 2007

A recent Lexmark commissioned survey conducted by Ipsos of American knowledge workers says that "always on" technology such as personal digital assistants (PDAs), cell phones and e-mail that make them reachable 24/7 are more of a benefit than a drawback. That's according to a national telephone survey of knowledge workers -- ...

Of the CueCat and Other Miscues

Saturday, February 10th, 2007

Last year, PC World published a roundup of what it roundly denounced as "The 25 Worst Tech Products of All Time." To make this ignominious list, the software or the gadget had to have been among "the worst of the worst - operating systems that operated badly, hardware that never ...

Selling and Marketing Digital Printing to Ad Agencies

Friday, February 9th, 2007

Here's one for all the early adopters and RSS feed addicts. Find out first on the blog is the name of this game. Here is breaking news on an upcoming webinar to be offered at WhatTheyThink.com. Join us and Frank Romano as he explores the topic of ...

Electronic reader with a rollable screen

Thursday, February 8th, 2007

Yesterday, Polymer Vision announced that the Readius - an electronic reader about the size of a cell phone - will go on the market this month. Telecom Italia and Polymer Vision will jointly develop and market the device. The production facility is in the UK. Dr. Joe - as usual ...

Independent Bookstores - Coming or Going?

Wednesday, February 7th, 2007

"When I get a little money, I buy books; and if any is left, I buy food and clothes." Desiderius Erasmus (1466 - 1536) While I don't own a bookstore, my husband and I have a house full of books and I love them all. And when we travel, we ...

American Advertising Federation Survey Sheds Light on Media Spending

Wednesday, February 7th, 2007

American Advertising Federation recently polled 1,000 ad industry leaders according to AdWeek. Many expect to increase spending in non-traditional media. Highlights: - Just over 10 percent of those surveyed said they still earmark all of their budgets for traditional media. - 12 percent said they direct up to 40 percent of their ...

Up close and personal at Dscoop

Tuesday, February 6th, 2007

The second Dscoop conference - held this past weekend at Saddlebrook Resort outside Tampa FL - drew more than 700 participants (see Barb Pellow's coverage of the conference). While I was there, I stopped a few folks to ask what they were getting from their attendance at the event. ...

Are you operating a “hidden factory of waste”?

Saturday, February 3rd, 2007

Mention "waste" in printing, and what most people probably will think of first is a percentage of sheets discarded as the press comes up to color. That kind of "waste" is inherent in the process, and when held to a practical minimum, it's an acknowledged element of production. But "waste" ...

What’s Next for Former Public Printer Bruce James?

Saturday, February 3rd, 2007

In a recent conversation, Bruce James told WhatTheyThink: I will continue the work in higher education I have been involved with for many years. I am on the Associated Governing Boards of Universities and Colleges, a Washington D.C. organization that is comprised of all of the trustees of the public and ...

Postal Reform: Why Should You Care?

Saturday, February 3rd, 2007

WhatTheyThink recently interviewed Print Council Executive Director Ben Cooper, also the lobbyist responsible for bringing together an unprecedented coalition of interested parties to work for passage of the Postal Reform bill. One question we asked him was why this bill was important to printers. Here is his response: I ...