Archive for March, 2008

Sustainable Green Printing Partnership Releases Draft Sustainability Guidelines

Monday, March 24th, 2008

The Sustainable Green Printing Partnership has announced the released an initial draft of guidelines for becoming a "sustainable, green printer" under the partnership's registration program: Announced at the NEHS Conference general session on March 12, the criteria will guide printers on their journey toward sustainability. Printers who meet these requirements and ...

“How come we made money on all our jobs, but lost money at the end of the month?”

Sunday, March 23rd, 2008

Too many printers ask the same question over and over: “How come we made money on all our jobs, but lost money at the end of the month?” The answer is pretty simple: no matter how good your cost sheets look, they’re a poor predictor of financial results. That's because ...

Print Outperforms Digital

Thursday, March 20th, 2008

A article in Knowledge@Wharton, University of Pennsylvania's Wharton School business journal confirms what many of us within the printing industry already know: print marketing continues to outperform digital methods. The article quotes Wharton marketing professor Eric Bradlow, who says, "print offers marketers a clear advantage over digital media, such as email. ...

drupa Preview: Atlantic Zeiser, Alwan, Canon

Thursday, March 20th, 2008

I remain in Belgium until tomorrow visiting with company executives in the area and previewing their drupa announcements. For the full announcements and press releases, visit WhatTheyThink.com’s main news page. Alwan I received a 2007 Pirelli Calendar from Alwan. The oversized book weighs maybe 20 pounds and is 639-pages. It compiles ...

What would you call these colors?

Wednesday, March 19th, 2008

Dolores Labs a provider of crowdsourcing services used Amazon's Mechanical Turk service to show thousands of random color to people and asked what they would call them: This study is basically the same design as the famous World Color Survey, where anthropologists showed color patches to speakers of many different ...

The Economist Wants Out

Wednesday, March 19th, 2008

The Globe and Mail is reporting that The Economist magazine wants to terminate its agreement with Quebecor World to print its publication in the United States: The notice comes on the heels of a decision last month by Rogers Communications Inc. to move all of its magazine printing business from Quebecor ...

drupa Preview from Agfa and Punch Graphix

Wednesday, March 19th, 2008

Yesterday we had a good meeting with EskoArtwork that I highlighted Monday. This morning, we went to Agfa’s headquarters and this afternoon to Punch Graphix. For the full announcements, make sure to visit WhatTheyThink.com’s main news page. (Belgium is a beautiful country. Here are pictures from around the hotel I ...

USPS Launches Recycling Through the Mail Program

Monday, March 17th, 2008

The United States Postal Service has partnered with Clover Technologies Group to provide a program that allows customers to recycle small electronics and inkjet cartridges by mailing them free of charge: The “Mail Back” program helps consumers make more environmentally friendly choices, making it easier for customers to discard used or ...

X-Rite and Pantone Launch ColorMunki

Monday, March 17th, 2008

History has proven that you can count on Pantone for interesting and innovative product announcements. This one is no different, starting with its name, ColorMunki. I spent an interesting and informative hour on a web conference last week with Doris Brown, VP of Marketing at Pantone, who kindly ...

Peter Camps is back with Enfocus, EskoArtwork at drupa 2008

Monday, March 17th, 2008

I am at a special event in Belgium this week meeting with various executives from Agfa, EskoArtwork, Xeikon, HP and Canon to hear about their plans for drupa. I will report on some of the more interesting items and people I see. I will also try to summarize many of ...