Author Archive

Kodak Graphic Community Meets in Las Vegas

Saturday, April 26th, 2008

Last week, I attended the Kodak Graphic Users Association at the Wynn in Las Vegas on behalf of WhatTheyThink. This is one of the oldest independent users groups in our industry. Although it has undergone a few name changes, and there was some trepidation on the part of ...

X-Rite and Pantone Launch ColorMunki

Monday, March 17th, 2008

History has proven that you can count on Pantone for interesting and innovative product announcements. This one is no different, starting with its name, ColorMunki. I spent an interesting and informative hour on a web conference last week with Doris Brown, VP of Marketing at Pantone, who kindly ...

Review of TransPromo Summit

Wednesday, August 29th, 2007

InfoTrends Group Director Barbara Pellow started her keynote at the TransPromo Summit, held in New York City on August 22nd and 23rd, by saying, “Transpromotional applications aren’t something like trans-fats that are bad for your health and well-being!” All kidding aside, TransPromo is a hot application area, and the ...

Adobe Makes Decision, To Move Quickly to Resolve Printing Industry Concerns

Wednesday, August 1st, 2007

Although the official release is not yet out (6 PM Eastern on August 1), Michael Makin, CEO of PIA/GATF was kind enough to contact WhatTheyThink to let us know about the decision Adobe has made relative to the FedEx Kinko's brouhaha. (UPDATE: See Adobe's statement below.) Makin indicates that ...

A Cingular Mistake?

Tuesday, July 10th, 2007

I read in Ad Age recently that AT&T, the nation's second-largest advertiser, has shifted lead agency responsibilities for its estimated $3.345 billion account to Omnicom Group's BBDO, New York, the agency for what was Cingular Wireless, now AT&T's mobility unit. Is anyone else besides me annoyed that AT&T has dumped ...

What’s Next for Former Public Printer Bruce James?

Saturday, February 3rd, 2007

In a recent conversation, Bruce James told WhatTheyThink: I will continue the work in higher education I have been involved with for many years. I am on the Associated Governing Boards of Universities and Colleges, a Washington D.C. organization that is comprised of all of the trustees of the public and ...

Postal Reform: Why Should You Care?

Saturday, February 3rd, 2007

WhatTheyThink recently interviewed Print Council Executive Director Ben Cooper, also the lobbyist responsible for bringing together an unprecedented coalition of interested parties to work for passage of the Postal Reform bill. One question we asked him was why this bill was important to printers. Here is his response: I ...

What is Lightning Source Doing with 15 New Oce Presses?

Friday, February 2nd, 2007

Around the time of Graph Expo, you may have seen an announcement on WhatTheyThink that Lightning Source, the largest manufacturer of books on demand, purchased 15 new Oce VarioStream 9210 black and color-capable digital presses, and you might have wondered what they were going to do with that substantial investment. ...