Archive for the ‘Environment and Sustainability’ Category

The Art of Greenwashing

Thursday, February 28th, 2008

I might be late to the party on this cartoon, but this it says so many things about the current state of corporate responsibility and ill attempts at embracing sustainable business practices: Check out some of Tom's other cartoons on marketing. (Via the SustainCommWorld Newsletter)

Green Lantern: Should I Cancel My Newspaper Subscription?

Wednesday, February 27th, 2008

Over at Slate, The Green Lantern looks into the environmental pros and cons of reading newspapers in print or online. A Slate reader asks the Lantern, "When I finish reading my Sunday newspaper, I can't help but think I've just committed an egregious environmental sin—all those poor trees that had ...

Is Digital Printing the Greenest?

Wednesday, February 20th, 2008

In Public Printer Robert Tapella's keynote at the The Business of Green Media Conference (which I wrote about a few days ago), Tapella mentioned a transition to digital printing saying, "Digital itself is a key sustainability initiative, and it is at the core of an ongoing transformation of GPO operations ...

Sustainable Environmental Stewardship at GPO

Friday, February 15th, 2008

Last month Cal Poly's Graphic Communication program hosted The Business of Green Media Conference, a one day event focusing on "what the graphic communication industry is doing, and can do, to take a leadership role in addressing issues related to sustainable business practices." At the event, Robert C. Tapella, Public Printer ...

What Motivates Sustainability and How Do We Measure Sustainability?

Tuesday, February 12th, 2008

Jim Raffel, CEO of ColorMetrix Technologies, a developer of color measurement and process control systems for the printing industry recently wrote blog post on "Sustainable Green Printing," the war on waste and statistical process control. Jim's post takes a look at sustainability and some of the motivating factors companies use to ...

A Sustainable Future for Print and Digital Media

Wednesday, February 6th, 2008

Don Carli, Senior Research Fellow at the Institute for Sustainable Communication, and Conference Chairperson of the upcoming SustainCommWorld Green Media Show provides insight into FSC certification and sustainable communication. Carli comments were initially left for the Rowling Says No To Non-FSC Paper post.   Authors, artists, actors and others often take ...

Warren Werbitt is a Print Fanatic!

Tuesday, January 15th, 2008

I got an email today from Warren. He's the President & CEO of Pazazz Printing. He wanted me to check out a couple of videos they had posted on YouTube. Ordinarily this would be a quick check it out and move on to other things. But ...

WWF Releases Guide to Buying Paper

Monday, December 3rd, 2007

The WWF (formerly World Wildlife Fund), has released a buyers' guide to responsible paper purchasing: From packaging paper to office paper and tissues, the WWF Guide to Buying Paper makes it easy for any organization to understand the most important environmental impacts of paper-making and to source responsibly-produced paper products, thus ...

Simon & Schuster Launches Environmental Initiative to Increase Recycled Fiber Content

Tuesday, November 20th, 2007

Book publishers Simon & Schuster, Inc. has announced it will increase the recycled content of books printed and bound in the U.S. from 10% to 15%: announced today a new environmental initiative and paper policy that will dramatically increase the amount of recycled fiber in the paper used to manufacture its ...

Greenpeace Targets North America’s Largest Paper and Forest Products Company

Thursday, November 15th, 2007

North America's largest paper and forest products company is not only facing a financial crisis, they are finding themselves on the wrong side of the forest management practices debate. AbitibiBowater Inc. the newly formed company resulting form the merger of Abitibi-Consolidated and Bowater Incorporated has found itself the target of ...