Saturday, May 24th, 2008
A team of student researchers from the Department of Graphics and Imaging Technologies at Pittsburg State University (Pittsburg, KS) is seeking responses to its online survey about color preferences in transpromotional (TransPromo) documents. The students, under the direction of Prof. Jesus J. Rodriguez, have received a grant supporting their research from ...Monday, March 3rd, 2008
A new research monograph from the Printing Industry Center at RIT analyzes the potential inefficiencies of the print production using system dynamics. System dynamics is a scientific approach to understanding the behaviour of complex systems over time. The study reports on the use of System dynamics to simulate five scenarios that ...Monday, February 4th, 2008
The Winterberry Group has released a whitepaper on Vertical Market Trends in Direct Mail 2008: Winterberry Group’s fourth annual white paper on vertical market trends in direct mail is based upon an exhaustive research effort, including interviews and surveys with more than 100 senior executives involved in the direct mail planning, ...Wednesday, January 9th, 2008
A new study from Pew Internet examines "how people use the internet, libraries, and government agencies when they need help:" Americans deal with a complex array of issues and problems in their everyday lives – from health care to education to employment to retirement. Many of these problems require negotiating a ...Monday, November 26th, 2007
The National Endowment for the Arts has released a new study that examines reading in America: To Read or Not To Read gathers and collates the best national data available to provide a reliable and comprehensive overview of American reading today. While it incorporates some statistics from the National Endowment for ...Monday, November 5th, 2007
A new research monograph from the Printing Industry Center at Rochester Institute of Technology provides insight into the business climate of five emerging markets: Brazil, China, India, Mexico, and Russia. The monograph also examines the the state of the printing and publishing market within each country. Key findings from the ...Tuesday, October 2nd, 2007
A new study from Doremus, a business communications firm, and The Financial Times found that C-level executives prefer print over online when looking for trusted information and analysis in the financial, consulting and technology categories. BtoB Magazine has published the numbers from the study: 59% of executives said they trust print over ...Thursday, September 20th, 2007
The Electronic Document Systems Foundation needs your help with its annual survey Supplier and Service Provider Priorities Survey. The objective of the study is to better understand the priorities and plans of print-for pay service providers. In addition, the study strives for an understanding of how the views of suppliers ...Wednesday, August 8th, 2007
The Print Council has launched Print in the Mix: A Clearinghouse of Research on Print Media Effectiveness. The mission of the clearinghouse is to advocate and educate marketers and media specifiers the value of print as a viable and effective ROI in the marketing strategy media mix. The clearinghouse will ...Wednesday, June 27th, 2007
The Print Council is starting to share details on their market research clearinghouse that is being developed and managed by Rochester Institute of Technology's School of Print Media. The clearinghouse dubbed the Print in the Mix will be officially launched at he Annual Meeting of the Print Council which takes place ...
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